www.theantiquarianbook.com

The Antiquarian Book is a website dedicated to holding online auctions of old, rare and precious books. We deal in a wide range of 16th-20th century antiquarian titles, specializing in rare first editions, fine bindings and illustrated books, as well as scarce books and documents about Africa, Asia and China.

Tasks

  • Website design (WordPress)
  • Banner/icon/call to action buttons design (Photoshop)
  • Website maintenance
  • Image optimization for the web (compression and seo)
  • Search engine optimization (SEO)
  • Google analytics and webmaster tools setup
  • Online marketing
  • Google local business
  • Social media marketing
  • Auction module setup
  • Creating email templates for different email promotional campaigns
  • Email marketing
  • Spreading brand awareness through review websites enlistment
  • Planning of all future website activities, content creation ideas…
  • Advising on methonds of online promotions, picking up good websites for advertisement purposes…
  • Education of employees working on the site on subjects like: seo, social media and web standards, so that they could create better content for the site
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